Kevin Drum apparently lives in a strange world where successful companies don’t make what consumers want to buy:.
And apparently it’s entirely possible to create phosphate-free detergents. The industry just didn’t feel like doing it.
Hrm, that’s fairly incoherent. Industries have feelings? Don’t different companies in an industry compete for customers? Well, I think we have a duty to help those less fortunate, so let’s see what we can do to make this statement sensible, or at least reality-based.
And apparently it’s entirely possible to create phosphate-free detergents. The
industryconsumers just didn’t feel likedoing itbuying them, but now the government has forced them to.
There, fixed. You’re welcome, Kevin.

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It’s most likely that less than 1% of consumers even know what phosphates are, let alone that it’s in their detergent.
On the other hand, it’s most likely that phosphate-free detergent is either less effective or more expensive. Although by putting money into research, likely they’ll find a way to get around that.
Phosphate free detergents have been around for at least 40 years. I can remember ads touting the fact that the detergents contained no phosphates. They gradually faded from the scene because they didn’t work very well. I think there is still a handful of them around. I’ll look the next time I go to thre supermarket.
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